News Archive
CEO Online: “Increasing Marketing Effectiveness On Fewer Dollars”
When times are tough, how do you reduce your marketing and communications spend but retain, or even grow, reach and effectiveness? Read the full article here
19/09/2006 – Australia
CEO Online: “Increasing Marketing Effectiveness On Fewer Dollars”
Read the article here
Call Centre News: “Intelligent Business E-mail Blasts Off With Rocketseed”.
Read the interview with Darren Baguley here
Business Day: “Email quality wins over quantity”
Read full story here
Rocketseed signs global partner deal with Message Labs.
Read more here
Financial Mail, Innovations: “E-mail idea falls on fertile ground”
Read full article here
Rocketseed Latest Press Release: ‘Three Media Giants Back Rocketseed Launch in UK’.
Download press release here
Advantage magazine: “Lots of latitude for Rocketseed”
Headhunters stalked by the threat of regulation.
Read more here
Business Day: “Email quality wins over quantity”
The first thing most employees do when they get to work is check their e-mail. It has become the dominant method of communication for businesses, but it has also become an intrusion because companies abuse it. That is beginning to change. Read full article here
07/09/2006 – South Africa
Call Centre News: “Intelligent Business Email Blasts Off With Rocketseed”
Founded in 2001, Rocketseed’s technology, dubbed Intelligent Business E-mail (IBE) by Forrester Research, allows contact centres to enhance employees’ outbound e-mail communications by incorporating consistent branding, embedding high impact messages and providing insights into agent and customer behaviour. Read full article here
13/09/2006 – Australia
Financial Mail, Innovations: “E-mail idea falls on fertile ground”
Ten minutes on a park bench was all the time Adrian Thornycroft had to pitch his business to a UK-based veture capitalist. It was all he needed. Read full article here
04/08/2006 – South Africa
We are very pleased to announce that Rocketseed (Australia) Pty Ltd, which is a 100% subsidiary of Rocketseed International Plc, will commence trading on the 1st January 2006. Read further Rocketseed (Australia) Pty Ltd launches
21/03/2006 – Australia
Email news: E-consultancy’s email marketing forum…
Visit the E-consultancy forum for Up-to-date forum discussions relating to email marketing. click here to go to the forum discussion…
Rocketseed engages at 01 AD:
tech London…. The internet is the second biggest form of media, but takes 4% of marketing spend… things will change fast, soon. Read about Rocketseed at AD:TECH in London…
03/11/2005 – United Kingdom
MARKETING CIRCLE EVENT
The Marketing Circle is a monthly networking event for the marketing and advertising communities in South Africa. The objective is to introduce individuals and companies to one another, and to share interests, business opportunities, trends and success stories and most importantly, learn from the leaders in our industry in a relaxed and comfortable environment. Rocketseed CEO, Cameron Hulett has been asked to speak at the upcoming event where he will be discussing, and advising on cost effective online marketing tools.
ROCKETSEED WELL RECEIVED IN THE UK
RocketSeed has taken another step in its international expansion with the opening of the UK office, and have really hit the ground running. “We have been so well received in the UK. The corporate market here is far more advanced technologically and not afraid to try new things,” said CEO Cameron Hulett. This has been evidenced by the rapid sales cycle encountered thus far, with some deals being concluded within a matter of weeks – very fast for an enterprise level software system.
To find out more about RocketSeed in the UK, please contact us info@rocketseed.co.uk
ROCKETSEED VISITS THE TECHNOLOGY FOR MARKETING TRADE SHOW IN THE UK
On the 8th and 9th February, Rocketseed participated in the UK TFM Trade Show. This trade show is the UK’s premier event dedicated to helping marketing, customer service and sales professionals implement technology solutions to optimise their marketing strategies and campaigns. Rocketseed was displayed at the stand of Business Systems Group, the Rocketseed UK designated reseller (Value Partner). The response was excellent and provided a great opportunity for Rocketseed to market itself. Visit the Trade Show here or watch this space for an update on the expo.
ROCKETSEED ACHIEVES SOUTH AFRICA TOP 100 TECHNOLOGY COMPANY STATUS
RocketSeed was recognised recently as one of South Africa’s leading technology companies… Read more about Rocketseed in TECHNOLOGY TOP 100…
Press Release: Rocketseed Upgrades Call Centre
After extensive research and market feedback, Rocketseed has recently upgraded its call centre systems and services. This incorporates full call centre functionality to monitor all client hardware and software as well as improve support query handling.
27/01/2004 – Australia
Press Release: Rocketseed Positioned for Corporate Market (27 January)
With corporates demanding robust, well thought out and supported software, so Rocketseed has responded by boosting its product development team and structure to position itself as a truly corporate Enhanced-Mail email solution. How Rocketseed is positioned for corporates…
Leadership Magazine: “Cracking the Code”
’... Rocketseed, one of only two firms in the world producing a comprehensive mail management system that enables companies to turn their routine e-mail into branded, targeted marketing messages.’ See Rocketseed competing in Global software market…
Rocketseed Insert Messaging launched in NZ
www.computerworld.co.nz:
Every day, companies send out hundreds or thousands of e-mails to customers, suppliers, share-holders, business partners etc. Yet, in most cases… See Rocketseed launched in New Zealand…
Network Times:”What’s on the menu if cookies crumble?”
The current backlash against invasive online marketing techniques is creating …Read further how Rocketseed works when cookies cant…
TMT Web: “E-mail marketing with a difference”
A small South African company partially financed by Global Technologies has developed a seemingly simple technology that it’s taking all over the world…Read further about SA emarketing product…
TheMarketingSite.com:”What’s on the menu if cookies crumble?”
The current backlash against invasive online marketing techniques is creating a substantial problem for companies using e-channels for marketing… Read further how Rocketseed works when cookies cant…
BlueStream:”Rocketseed:Maintaining our position on the cutting edge.”
BoE Bank recently introduced the insert messaging programme, Rocketseed, as a means to enhance communication and drive marketing messages cost-effectively. They were the first bank in the world to do so…Read further how targeted email marketing has benefited corporate communications…
Sake-Beeld:”SA e-posbemarkeningsproduk na VK”
Global Technology (Glotec) gaan sy e-pos-bemarkingsproduk Rocketseed in Brittanje bekend stel nadat dit in die ses maande wat dit in Suid Afrika beskikbaar is,alle verwagtings oortref het… meer>
ITWeb: “BoE Bank exceeds marketing objectives with Rocketseed.”
BoE Bank, the business banking division of BoE, has taken a lead in marketing and communication initiatives through the use of Rocketseed, the “insert messaging” application…Read further how targeted email marketing has benefited corporate communications…
Market Place:”Effective Online Channel”
Rocketseed is a new digital communications tool designed to fill the requirement for an effective online marketing and business intelligence channel… Read further about Rocketseed an effective online marketing channel…
Cape IT News: “Another e-mail rocket from Cape Town.”
Following hot on the heels of the phenomenal success of Mark Shuttleworth another IT company is poised to take its e-mail branding technique onto the worlds stage… Read further about SA emarketing product…
Financial Mail: “Spam’s off the Menu.”
Direct marketers take note: if an Internet user asks you to stop sending them unsolicited mail (spam) and you ignore this request, you could face hefty fines for breaking the new electronic communications and transactions bill.
But, as always, clever technology is a step ahead of legislation. JSE-listed Global Technology, with Cape Town-based company Latitude Blue, has developed “insert messaging” software that turns e-mails into personalized marketing messages… read more
IPA World: “Rocketseed Takes Root in EU Market.”
Following its successful launch in South Africa in 2001, Rocketseed – a joint venture between Cape Town-based Latitude Blue and JSE Securities Exchange-listed Global Technology – has opened a European head office in London, with additional offices in Ireland and France … read more
Citi Community: “Is IT all happening in Cape Town?”
The launch of the new Mark Shuttleworth e-Commerce hub in the Cape Town CBD has highlighted a new trend – Cape Town is becoming increasingly popular as an IT industry base … read more
“Rocketseed Launched in UK, Ireland and France”
Following on from its successful launch in South Africa 6 months ago, Rocketseed has opened an EU head office in London, with additional offices in Ireland and France…See Rocketseed launched in UK, Ireland and France…
IT Web: “Global Technology’s Rocketseed a world-first e-mail marketing tool”
E-Mail composes the bulk of all corporate communications today, with South African traffic typically clocking in at more than 250 000 messages a day in a large organisation…See Rocketseed an email marketing product…
Acumen: “The killer application”
When was the last time you actually clicked on a banner advertisement on a website you were visiting? If you’re anything like writer Byron Loker, you probably agree that those blinking, headache-inducing intrusions are enough to give Christmas trees a bad name… Read further about Rocketseed’s email marketing software…
BoE Generations: “How to market by e-mail”
Last year, when hotel and resort group Southern Sun started marketing its weekly specials by e-mail, it filled 6 000 beds that would otherwise have remained empty. This year that figure is set to increase dramatically… Read more about email marketing…
Brainstorm magazine: “Such an obvious idea”
Rocketseed has designed an HTML-based insert marketing channel that transforms bland e-mails into “smart” messages carrying corporate branding… How to turn emails into messages carrying targetted email marketing…
Computing SA magazine: “Local marketing solution assist branding”
Rocketseed, a new generation HTML-based marketing tool, is being touted as the first fully operational tool of its kind worldwide. Rocketseed has been designed by Global Technology (Glotec) and Latitude Blue… Read further about a HTML email marketing tool…
Advantage magazine: “Lots of latitude for Rocketseed”
Latitude Blue is a new economy business developer that grew out of an ad agency and is now on the way to exponential growth… Read further about Rockeseed a SA emarketing product…
BoE generations: “Tapping the power of e-mail”
At the cutting edge of the new economy are nimble, dynamic companies that are developing technology and taking it to market, changing the business landscape as they fly. BOE client Latitude Blue has just pulled off a global first with an online marketing software platform called Rocketseed. ... How to tap the power of your email…
Business 2.0 magazine: “A rocket in your email”
It’s a simple enough concept, using legitimate outgoing email as a corporate marketing tool, but until the launch of Rocketseed a couple of month ago, the software to make it happen just wasn’t available. James Burton, marketing director of Rocketseed’s Cape-based joint-creator, Latitude Blue, spoke to Business 2.0 about the platform and its development…. How to use your outgoing email as a corporate marketing tool…
The future magazine: “Rocketseed on the launchpad”
This month, we combine two of our regular features – C.R.M. and Future Success. The reason is that we have seen what could be the icing on the cake of the killer app that we all know as e-mail. It comes from Cape Town and it’s called Rocketseed… Read further abour permission based email marketing…