Don’t listen to social media experts?!

Thu, Apr 23, 2009

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Don’t listen to social media experts?!
There are tons of these examples of social media gone bad floating around on the internet, but not many research surveys done to support any side of the matter. Do we take the Lightspeed survey as proof and go find a job selling insurance?

Help make darkness a spectacular occasion

Mon, Mar 23, 2009

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Help make darkness a spectacular occasion
80+ countries have already signed up and more than 1800 cities and towns across the globe are actively participating in the fight against climate change.

I am the Internet…and a bit loony!

Mon, Mar 23, 2009

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I am the Internet…and a bit loony!
During the launch of the biggest publicity sensation ever, the Apple iPhone, iJustine (Justine Ezarik) produced a single 1 minute video when she received her first (itemized) AT&T mobile phone bill. All 300 pages of it.

Get your Viral on

Thu, Feb 26, 2009

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Get your Viral on
Viral marketing, unfortunately, is a natural progression of the perception (mostly accurate) of a brand in the eyes of the consumer, proliferating among them in a natural way. Fortunately, this does not mean that marketers cannot spark the conversation among consumers in a healthy and accepted manner.

The Female of the Species could bring your business to its knees

Mon, Nov 24, 2008

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The Female of the Species could bring your business to its knees
We call them mothers. They are especially dangerous with a new born on the hip. It is no secret that we fear them. They move among us with an untouchable aura of scorning intimidation. They protect their litter with greater ferocity than a threatened lioness. Men and boys quiver at the feet through the mere presence of these maternal monstrosities.