Email signature banners

Drive engagement with impactful, interactive email signature banner campaigns

Rocketseed email signature banners make every employee email an engaging marketing channel. Build your brand, drive traffic and sales… even motivate your staff, all with creative email signature banner designs.

Target, schedule and automate email signature banner campaigns and track every recipient engagement to measure success.

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Email banner examples

What are email signature banners?

Email signature banners are a prime promotional space that you can apply to every employee email. The best email marketing banners are impactful and interactive, with clear call-to-action buttons for recipients to click, linking directly to your most relevant landing pages, marketing content, social media channels and/or sales platform.

A banner in your email signature opens endless promotional opportunities and is the key to successful email signature marketing.

What are the benefits of using email signature banners?

Email signature banners can engage recipients at every stage of the customer journey. Use them to:

  • Build brand awareness
  • Promote your products and services
  • Drive sales
  • Strengthen customer relationships
  • Boost your online reputation
  • Improve staff engagement
A diagram with the Rocketseed icon in the middle, linking to various circles with icons and the wording: Brand awareness, Promote products and services, Drive Sales, Strengthen customer relationship, Boos online reputation and improve staff engagement.
A gif rotating between three different email signature banners: one prompting you to get actionable insights by reviewing your automated reporting, the next one prompts you to view the latest blog based on the evolution of email signatures. The final banner wishes everyone a Merry Christmas and Happy New Year - office closing dates are included.

When should I use email signature banners?

Email signature banners can be used in a number of different ways, at many different times. This could be as a means of promotion; such as events, new products or services, or promoting specific campaigns of content. They could also be used for religious and cultural celebrations. Want to know more? Discover why your email signature needs a smart banner or get inspired by our 33 email banner examples.

Open a new marketing channel with email signature banners

A man points to a laptop screen showing the Rocketseed email banner and signature; a woman looks at it.

What makes a great email banner design?

The best email signature banner designs make immediate impact and enable direct engagement. Use consistent branding and your best imagery. Keep copy clear and concise. Most importantly, always feature a compelling call-to-action (CTA) button for recipients to click through to your most relevant content.

Rocketseed image-mapping enables multiple CTA buttons on a single banner.

Email signature banner maker: How it works

With Rocketseed you can be your own email signature banner maker, by designing your own banners with tools such as Photoshop. Or let our expert design team be your email signature banner generator and do it for you. Whichever way you choose, Rocketseed banners display perfectly on every device.

Assign email banners centrally using the Rocketseed interface. With Rocketseed Campaign you can run email banner campaigns with multiple banners and advanced segmentation, targeting and scheduling functionality so your email banners reach the right audience, with the right message at the right time.

Multiple device images with email branding

Email signature banner software features

  • Create, assign and manage email campaigns centrally
  • Run multiple banner campaigns on rotation and select priority levels
  • Feature multiple, clickable links within banners using image maps
  • Add animated gifs to increase banner impact and content
  • Segment and target banner campaigns
  • Schedule banner campaign start and stop dates
  • Track every recipient engagement using our analytics & reporting

Rocketseed makes marketing banner and email signature management simple, secure and stress-free.

Add an eye-catching banner for email signature marketing success

Where is the best email banner position?

With Rocketseed you can place banners at the top or bottom of your email. Top email banners are impactful and immediate. However, sometimes email signature banners at the base of your email are more appropriate. You can always test which works best. You also have the option of only applying banners to the first email in a chain if preferred.

An animated graphic demonstrating changing positioning of email banners from above to below a Rocketseed email signature.
Banner size

What is the best email signature banner size?

We recommend that email banners are designed to be 650 pixels wide x 90 pixels high. This is the email signature banner size that renders best on different devices, displaying clearly on desktop, laptop, tablet and smartphone screens.

Email signature banner pricing

Rocketseed’s product plans – Signature and Campaign – offer different levels of email signature banner functionality. Signature enables a single banner to be run simultaneously across employee emails, whilst Campaign gives you advanced multiple banner campaign capabilities.

See what our customers say

Galliard Homes
galliard homes bgnew rocketseed 1

“Email branding has proved to be an invaluable marketing channel - the engagement rates speak for themselves"

Amy Selcott
Head of Digital Marketing – Galliard Homes
Morrison Industrial
morrison industrial rocketseed testimonial

"I recommend Rocketseed to any company that wants to improve their professional email communication and branding."

Laura Fox
Digital Marketing & Sales Support – Morrison Industrial Equipment
Keith Prowse
keith prowse rocketseed

"Rocketseed email branding is now a vital part of the Keith Prowse marketing mix."

Sam Coates
Head of Marketing – Keith Prowse
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Want to see email banner campaigns in action?


Email signature banners are interactive, graphical elements added to the bottom of email signatures or top of email. They serve as a marketing tool, transforming every sent email into an opportunity to engage recipients, promote products, services, events, or convey any other marketing message.

Email signature banners can significantly enhance your email marketing efforts by increasing brand awareness, driving engagement, and generating leads or sales. They ensure that every email sent by your employees carries a consistently branded promotional message and a call-to-action, maximising the marketing potential of your everyday email communication.

Yes, with our platform, you have the flexibility to design your own email signature banners using tools like Photoshop. This allows for complete creative control over the look and feel of your banners to match your branding and marketing campaigns.

If you prefer not to design banners yourself, our expert design team can create professional, branded email signature banners for you, ensuring they are optimised for engagement and conversion.

Email signature banners are centrally assigned and managed using the Rocketseed interface. This centralised management ensures consistency across all emails sent by your organisation and allows for easy updates and changes to your banner campaigns.

Our email signature management platform allows you to run sophisticated email banner campaigns with advanced segmentation, targeting, and scheduling functionality. This ensures that your email banners reach the right audience with the right message at the right time, enhancing the effectiveness of your email marketing.

Yes. Our banners are designed to display perfectly on every device, including desktops, laptops, tablets, and smartphones. This ensures that your marketing message is consistently delivered, regardless of how the recipient views the email.

To get started with email signature banners on Rocketseed, you can contact our team directly. Our experts will guide you through the setup process, discuss your design preferences or create banners for you, and help you launch effective email banner marketing campaigns.

It’s recommended to update your email signature banners regularly to align with current marketing campaigns, special promotions, or seasonal messages. This keeps your branding fresh and engaging for recipients.

Yes, with Rocketseed’s advanced segmentation and targeting capabilities, you can personalise email signature banners for different recipient groups based on various criteria, ensuring more relevant and engaging communication.

While our platform supports various banner sizes and formats, it’s essential to optimise banners for quick loading and visibility across all devices. Our team can advise on best practices for banner size and format to ensure optimal performance.

Our software provides analytics and reporting features that allow you to track the performance of your email signature banners, including click-through rates, engagement levels, and conversion metrics. This data is crucial for measuring the success of your campaigns and making informed adjustments.

At Rocketseed, we adhere to strict data privacy and security standards to protect your information and ensure compliance with regulations like ISO27001, HIPAA, GDPR. Our solutions are designed with security in mind, keeping your data safe and your email campaigns compliant.

Yes, our software supports A/B testing of email signature banners, allowing you to compare the performance of different designs or messages to determine which is more effective in engaging your audience and achieving your marketing goals.

To maintain brand consistency, ensure your email signature banners match your brand’s colour scheme, typography, and overall aesthetic. Our design team can help align your banners with your brand guidelines to ensure cohesive branding across all communications.

Effective email signature banners often include clear calls-to-action (CTAs), such as inviting recipients to explore a new product, register for an event, or follow your company on social media. Tailoring the content to your audience’s interests and your marketing objectives is key.

Consider incorporating interactive elements into your banners, such as clickable buttons, links to video content, or social media icons. These elements can enhance engagement and drive recipients to take desired actions.

Yes, our platform allows you to assign specific banners to different employees or departments, enabling targeted messaging that’s relevant to the sender’s role or the department’s function within the organisation.

With Rocketseed’s centralised management system, updates to your email signature banners can be deployed quickly and efficiently across your organisation, ensuring timely and consistent messaging.

By analysing click-through rates, conversion rates, and other engagement metrics provided by our software analytics, you can assess the effectiveness of your banners in achieving your marketing goals and calculate the return on investment.

Absolutely, email signature banners are not just for external marketing. They can be a powerful tool for internal communications, such as promoting company events, internal initiatives, or important announcements to your employees.

At Rocketseed, we provide comprehensive customer support for new users, including technical setup, design consultation, strategic planning for banner campaigns, and ongoing assistance to ensure your email signature marketing is successful.