Email Banner Features
Open a new branding and media channel on every email your business delivers.
Keep your brand’s ‘look’ and ‘feel’ the same across all emails and devices with instant updates and central control of banner branding and messaging.
Our easily configurable rules system ensures that the right banner message reaches the right user, at the right time.
Turn every email into an opportunity to generate impressions for your campaigns.
We leverage the power of every email sent inside and out of your business by allowing you to place branding, marketing messages, and other media into every email to extend the reach of your campaigns cost-effectively, whilst tracking every impression to measure your campaign ROI.
Banner Exposure & Rotational Control
Run multiple targeted campaigns at any one time.
Rocketseed offers full control over the rotation, frequency and targeting of banners it places in emails. Multiple campaigns can be applied on rotation, with the option to prioritise key campaigns to increase the number of impressions delivered when required.
Drive Qualified Leads
Continually drive high quality leads into your sales funnel by applying sales and marketing banners to every employee email, showcasing your latest services or products.
Rocketseed delivers targeted messaging, up- or cross-selling the latest product or solution to existing customers. These clicks are all tracked and can be viewed in our reporting system, or pushed into your CRM as new leads.
For organisations, or regions where the collection of an individual’s behavioural data (click data) is prohibited without the permission of the user, Rocketseed supports depersonalisation. This ensures that in accordance with these laws, all data will still be collected, but that you will not be able to tie that data back to an individual.
The click data will still appear in all reports, and is still extremely useful in establishing trends and marketing effectiveness of your email media.
Email Banner Design
Complete freedom to design your email in any way you want with multiple layout options.
Rocketseed’s template editor allows you to configure your layout to your specific marketing requirements. For instance you can place marketing and branding banners at the top, bottom, or to the side of your email content or even incorporate multiple banners into a single design. Our in-depth testing ensures that your banner(s) are correctly placed, not only in your original email but also in subsequent replies and forwards in the email chain.
Image Maps Support
Create inspiring designs with as many clickable areas as you want.
Image maps enable you to create multiple clickable areas on a single image with full tracking capabilities. Your email banners can be used to for rating scales, mini-surveys, website navigation-like elements, and of course, calls-to-action, with all of these tools built into the Rocketseed platform.
Microsites – Landing Pages
The Rocketseed platform can host landing pages (microsites) for email campaigns that you don’t want to add to your primary website. This allows you to quickly create holistic campaigns that take customers from offer awareness to conversion, quickly and cost-effectively without involving your IT department or any costly web development.
Landing pages support simple pre-built and configurable forms and surveys that turn your everyday emails into feedback and data collection points.
Email Banner Marketing Automation
Automation & Targeting Rules
Automatically launch highly targeted and segmented campaigns based on specific time, tag, or trigger event.
Segmentation & Automation enables you to present different messages to different customers based on their activity. Banner campaigns can be applied depending on who is sending or receiving the email, and what the recipient’s actions are, enabling you to re-target customers with follow-on messages, alleviating the burden of planning complex marketing communication campaign flows.
Automatically capture all of your email data – for both new and existing customers – into Salesforce CRM and boost the effectiveness of your email sales process.
Rocketseed is an accredited Salesforce partner and integrates automatically via the Rocketseed Salesforce App.
Automated Contact List Collection
When your team emails someone, Rocketseed List Builder automatically captures the new customer email address. This data can be uploaded to any bulk mail tool such as RocketMailer, and users on the list can automatically be sent invitations to get them to opt in for further communication.
The list can also be sent via CSV to predefined email address on a predefined schedule.
Marketing Automation Third Party Integration
Achieve perfect synchronization between Rocketseed and your existing marketing automation platform. Rocketseed’s platform is integrated to help your marketing automation system deliver the right message in the right context, to your customer.
We offer a range of bespoke upstream and downstream integrations solutions that have proven successful with large brands.
Analytics and Reporting
Know who is communicating most effectively in your business, and leverage these insights to further grow your business. Rocketseed analytics helps you measure the success of your campaigns and monitors the impact of your marketing.
View your reporting inside the Rocketseed platform, or link your reporting data to the third- party reporting platform of your choice
Our web based reporting tool automatically tracks every clicked brand link and reports in real time to your sales team, providing live data and detailed visibility, from how many emails your business sends, to what is engaging your customers by seeing which campaigns they’re clicking.
De-personalise Receiver Details
Rocketseed offers the ability to anonymise all click data. For organisations, or regions where the collection of an individual’s behavioural data (click data) is prohibited without the permission of the user, Rocketseed supports depersonalisation.
This ensures that in accordance with these laws, all data will still be collected, but that you will not be able to tie that data back to an individual. The click data will still appear in all reports, and is still extremely useful in establishing trends and marketing effectiveness of your email media.