Customer service is one of those things that businesses talk about.
We all agree it is one of the most important components in business, it is also one of the things that is often left on the boardroom table and sales figures become the number one objective.
Customer service is more than just making sure that your clients are well looked after.
When customers don’t complain, it doesn’t necessarily mean they’re happy. How many times have we received a notice of end of service, seemingly out of the blue?
Make no mistake; those were contemplated decisions, based on a series of incidences, most often quietly unnoticed from within our office walls.
When it happens, the proverbial writing has been on the wall for a while, there’s no doubt about it.
Rocketseed reseller, Cardinal Insurance Management Systems (CIMS) has taken a proactive role in building customer loyalty by using their Rocketseed email signature banners and the survey feature to measure their customer satisfaction.
By encouraging their clients and suppliers to rate service levels, CIMS makes sure that their staff are aware that performance is measured with every email they send, thus increasing productivity throughout the organization.
Innovative thinking from CIMS is just another way in which resellers can position Rocketseed as value-added marketing- and customer service solutions to their clients.