The Rocketseed Blog
Thoughts, musings and opinions from all kinds of Rocketseed people across the world…
5 ways using email media can drive sales success. #justsaying
A wise man once said that if you don't build your brand then you're just another product. And if you're just another product then you'll...
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The next big thing in Digital Marketing
The term 'digital marketing'* was first used in the 1990's. In the 2000's and the 2010's, digital marketing became more sophisticated as an effective way to create a relationship....
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Email signatures, what you need to know
Email signatures are such a standard part of the email offering these days that every email client, even those that are free, allows you to create your own basic email signature. But....
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70% of consumers prefer communication by email
Experian have recently re –launched their comprehensive Mosaic Segmentation tool. For those who are not familiar with Mosaic, it is a consumer classification tool that....
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How to value social engagement with your brand. A Guide To Social Reporting In Google Analytics
Driving social campaigns is one of the key objectives for Rocketseed email....
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National Email Benchmarking Report
The latest Email Bench Marking Report by the DMA reveals email volumes hit an all-time high during the first half of 2012, with a 46% surge in sent emails while click through....
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Evolution of Email Marketing
We love this infographic from RedEye, it is a great spin on the email marketing infographic as it focuses on email as a marketing tool and how that has evolved rather than just the tools itself. This infographic got the....
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Brand marketers bullish about 2013 email budgets, new report reveals
Brand marketers bullish about 2013 email budgets, new report reveals
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What do your emails say about you?
I would still like to explore further one of the areas that this blog touched upon, and that’s the importance of keeping consistent and relevant branding in all.....
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