The Rocketseed Blog
Thoughts, musings and opinions from all kinds of Rocketseed people across the world…
National Email Benchmarking Report
The latest Email Bench Marking Report by the DMA reveals email volumes hit an all-time high during the first half of 2012, with a 46% surge in sent emails while click through....
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Evolution of Email Marketing
We love this infographic from RedEye, it is a great spin on the email marketing infographic as it focuses on email as a marketing tool and how that has evolved rather than just the tools itself. This infographic got the....
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Brand marketers bullish about 2013 email budgets, new report reveals
Brand marketers bullish about 2013 email budgets, new report reveals
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What do your emails say about you?
I would still like to explore further one of the areas that this blog touched upon, and that’s the importance of keeping consistent and relevant branding in all.....
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The personal touch is all you need
At Rocketseed we are real advocates for making email personal, and believe that email has to evolve from “batch and blast” where one message goes to all.....
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Charity donations down 20%? Rocketseed can help.
A report released on Tuesday 13th November in the UK by the Charities Aid Foundation and the National Council for Voluntary Organisations, shows that the average...
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Branding: Every mail is sacred, every mail is great…
The last DMA email client report reinforced, what all email marketers know, that email is the top revenue producer in the marketing mix. But no email marketer seriously expects....
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What do consumers really want from their email?
The DMA launched the 2012 Email Tracking Study yesterday, which, is arguably, one of the most important pieces of annual research commissioned on email marketing as it....
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Rocketseed Website Launch
We are pleased to announce the launch of the new, and very much improved Rocketseed website. For those that were familiar with our old website, you’ll notice that we’ve undergone more than just a lick of paint. As well as a full rebrand....
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Implementing SPF to combat spam
At Rocketseed we eat, sleep and breathe email. We understand that your email is a business critical tool and strive to make this medium as reliable, secure and effective as....
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