The Rocketseed Blog
Thoughts, musings and opinions from all kinds of Rocketseed people across the world…
Rewardingly Hard to Win
Why are we, an ‘email branding’ business, sponsoring this year’s DMA B2B Campaign Award? Is it for the profile-building programme mention? A boozy night out in the name of networking? Or perhaps...
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Microsoft Certification for Email Signatures – Big News for Us, Good News for You.
We’ve got a big announcement & we’re thrilled about it. Microsoft has formally issued Rocketseed its certification for Windows Server...
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Have you seen the warning signs?
OK, so there are no screeching sirens or flashing lights and you won’t need a hazmat suit(unless your boss reacts violently to badly branded email) but there are tell-tale warning signs of bad email branding...
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Ever Had A Close Relationship By Email?
We all know, and research shows that it costs many times as much to get a new customer as it does to keep an existing one. So it pays to stay close - that’s the mantra of all relationship marketers...
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‘All Marketers Are Liars’ – Time To Get Personal
According to Seth Godin, marketing guru. What he’s really saying is that potential customers aren’t buying into the rhetoric anymore. They are looking for something you get from a one-to-one conversation...
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Got An Email Branding Question? Oliver Has All The Answers
It’s Rocketseed Q&A time again and, as Rocketseed’s resident email agony uncle and go-to technical troubleshooter, this month I’ve put together the A’s to a mixed bag of Q’s about Rocketseed email branding...
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The ‘Cry Wolf’ of Email: Beware Receipt-Deceit
This is personal. One of my regular contacts (you know who you are) requests a read receipt with every email. Having just received a 5-word email accompanied by yet another read-receipt, I am gritting my teeth...
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Relax! Your Campaign Peace Of Mind Starts In The Cloud
You have the power to transform every email you send into a marketing channel with stylish branded signatures and eye-catching banners. Every element is creative, engaging and compellingly clickable…
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6 Benefits Of Email Branding For Internal Communications
Getting your employees on board and on brand is imperative and not just an exercise in ticking internal comms boxes. It’s about empowering them to become brand ambassadors...
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The Rocketseed Round-Up: News, Reviews and Some Top-Tip Must-Do’s
What a Year! Whilst 2016 has brought us Brexit, a triumphant Trump and the Toblerone shape scandal, at Rocketseed we’ve had our own big ‘news’. New clients, new campaigns, new website...
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