Learn About the Benefits of Email Signatures
and Branding

Find out how customers harness the power of everyday business email as a marketing
channel, increasing ROI, generating leads and being on brand.

How relevant is your business data?

Posted on April 15, 2015 By jenny.bassett In Marketing  
In marketing terms, how does a company cut through the noise, target individuals that have an interest in their service, but will also identify and remember their brand...
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How to design for email media

Posted on October 5, 2014 By jenny.bassett In Marketing  
It is important to understand that designing for email media is notably different from designing for print or even the web. Even though you are following the same corporate identity and maybe even using the same images, there is.....
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Rocketseed deploys next generation server monitoring

Posted on September 24, 2014 By jenny.bassett In Marketing  
Email is probably the most critical communication medium for any organization and one of the main priorities for the Rocketseed technical team is to deliver a.....
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Email is dead, long live email media

Posted on August 28, 2014 By jenny.bassett In Marketing  
One-to-one email, the everyday tool we all take for granted, that existed when the Internet began and before some of the tech world’s most noted revolutionaries were even born....
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3 steps to success – make your email media designs work for you

Posted on August 18, 2014 By jenny.bassett In Marketing  
Email media allows you to send sales and marketing messages on your everyday email communications. It is important that the....
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5 ways using email media can drive sales success. #justsaying

Posted on July 15, 2014 By jenny.bassett In Marketing  
A wise man once said that if you don't build your brand then you're just another product. And if you're just another product then you'll...
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The next big thing in Digital Marketing

Posted on July 7, 2014 By jenny.bassett In Marketing  
The term 'digital marketing'* was first used in the 1990's. In the 2000's and the 2010's, digital marketing became more sophisticated as an effective way to create a relationship....
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Email signatures, what you need to know

Posted on July 1, 2014 By jenny.bassett In Marketing  
Email signatures are such a standard part of the email offering these days that every email client, even those that are free, allows you to create your own basic email signature. But....
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Are you up to scratch on ‘showcasing’ on LinkedIn?

Posted on June 23, 2014 By jenny.bassett In Marketing  
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70% of consumers prefer communication by email

Posted on April 29, 2014 By jenny.bassett In Marketing  
Experian have recently re –launched their comprehensive Mosaic Segmentation tool. For those who are not familiar with Mosaic, it is a consumer classification tool that....
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